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Helips #HP-012 Mat BlackProduct #: HP/012

For a substantial portion of the year shallow water bass have an antagonistic relationship with bluegills � they know that the pesky sunfish are a protein-packed meal, and they�re also an annoyance when the bass are guarding beds or newly-hatched fry. Into this situation comes the ima HeliPs, a dual-propeller topwater lure that imitates the aggravating panfish better than anything else on the market. The flat sides of the HeliPs cause the lure to flare on its side as it is retrieved, but its true appeal lies in the fact that it creates a tremendous commotion with only the slightest twitch, staying in the strike zone longer and calling curious and hungry bass from long distances. The pudgy body makes it exceptionally buoyant, thus amplifying the �nails on a chalkboard� squeal of the props � and making the lure irresistible to marauding bass, not just in the spring and summer, but well into the fall. The following two short clips show Fred Roumbanis talking about and demonstrating the action of the new ima Helips and a bird�s eye view from ima pro Staffer Michael Murphy catching some Lake Murray largemouth on the double prop Helips. http://imalures.com/2013/08/imas-new-double-prop/ Helips :Length:57mm(body) / Weight :11g *HOOKS INCLUDED

USD$ 16.99

Helips #HP-010 Ghost ShadProduct #: HP/010

For a substantial portion of the year shallow water bass have an antagonistic relationship with bluegills � they know that the pesky sunfish are a protein-packed meal, and they�re also an annoyance when the bass are guarding beds or newly-hatched fry. Into this situation comes the ima HeliPs, a dual-propeller topwater lure that imitates the aggravating panfish better than anything else on the market. The flat sides of the HeliPs cause the lure to flare on its side as it is retrieved, but its true appeal lies in the fact that it creates a tremendous commotion with only the slightest twitch, staying in the strike zone longer and calling curious and hungry bass from long distances. The pudgy body makes it exceptionally buoyant, thus amplifying the �nails on a chalkboard� squeal of the props � and making the lure irresistible to marauding bass, not just in the spring and summer, but well into the fall. The following two short clips show Fred Roumbanis talking about and demonstrating the action of the new ima Helips and a bird�s eye view from ima pro Staffer Michael Murphy catching some Lake Murray largemouth on the double prop Helips. http://imalures.com/2013/08/imas-new-double-prop/ Helips :Length:57mm(body) / Weight :11g *HOOKS INCLUDED

USD$ 16.99

Helips #HP-007 Black GoldProduct #: HP/007

For a substantial portion of the year shallow water bass have an antagonistic relationship with bluegills � they know that the pesky sunfish are a protein-packed meal, and they�re also an annoyance when the bass are guarding beds or newly-hatched fry. Into this situation comes the ima HeliPs, a dual-propeller topwater lure that imitates the aggravating panfish better than anything else on the market. The flat sides of the HeliPs cause the lure to flare on its side as it is retrieved, but its true appeal lies in the fact that it creates a tremendous commotion with only the slightest twitch, staying in the strike zone longer and calling curious and hungry bass from long distances. The pudgy body makes it exceptionally buoyant, thus amplifying the �nails on a chalkboard� squeal of the props � and making the lure irresistible to marauding bass, not just in the spring and summer, but well into the fall. The following two short clips show Fred Roumbanis talking about and demonstrating the action of the new ima Helips and a bird�s eye view from ima pro Staffer Michael Murphy catching some Lake Murray largemouth on the double prop Helips. http://imalures.com/2013/08/imas-new-double-prop/ Helips :Length:57mm(body) / Weight :11g *HOOKS INCLUDED

USD$ 16.99

Helips #HP-002 Brown GillProduct #: HP/002

For a substantial portion of the year shallow water bass have an antagonistic relationship with bluegills � they know that the pesky sunfish are a protein-packed meal, and they�re also an annoyance when the bass are guarding beds or newly-hatched fry. Into this situation comes the ima HeliPs, a dual-propeller topwater lure that imitates the aggravating panfish better than anything else on the market. The flat sides of the HeliPs cause the lure to flare on its side as it is retrieved, but its true appeal lies in the fact that it creates a tremendous commotion with only the slightest twitch, staying in the strike zone longer and calling curious and hungry bass from long distances. The pudgy body makes it exceptionally buoyant, thus amplifying the �nails on a chalkboard� squeal of the props � and making the lure irresistible to marauding bass, not just in the spring and summer, but well into the fall. The following two short clips show Fred Roumbanis talking about and demonstrating the action of the new ima Helips and a bird�s eye view from ima pro Staffer Michael Murphy catching some Lake Murray largemouth on the double prop Helips. http://imalures.com/2013/08/imas-new-double-prop/ Helips :Length:57mm(body) / Weight :11g *HOOKS INCLUDED

USD$ 16.99

Helips #HP-001 Green GillProduct #: HP/001

For a substantial portion of the year shallow water bass have an antagonistic relationship with bluegills � they know that the pesky sunfish are a protein-packed meal, and they�re also an annoyance when the bass are guarding beds or newly-hatched fry. Into this situation comes the ima HeliPs, a dual-propeller topwater lure that imitates the aggravating panfish better than anything else on the market. The flat sides of the HeliPs cause the lure to flare on its side as it is retrieved, but its true appeal lies in the fact that it creates a tremendous commotion with only the slightest twitch, staying in the strike zone longer and calling curious and hungry bass from long distances. The pudgy body makes it exceptionally buoyant, thus amplifying the �nails on a chalkboard� squeal of the props � and making the lure irresistible to marauding bass, not just in the spring and summer, but well into the fall. The following two short clips show Fred Roumbanis talking about and demonstrating the action of the new ima Helips and a bird�s eye view from ima pro Staffer Michael Murphy catching some Lake Murray largemouth on the double prop Helips. http://imalures.com/2013/08/imas-new-double-prop/ Helips :Length:57mm(body) / Weight :11g *HOOKS INCLUDED

USD$ 16.99

Helips #HP-011 Black ChromeProduct #: HP/011

For a substantial portion of the year shallow water bass have an antagonistic relationship with bluegills � they know that the pesky sunfish are a protein-packed meal, and they�re also an annoyance when the bass are guarding beds or newly-hatched fry. Into this situation comes the ima HeliPs, a dual-propeller topwater lure that imitates the aggravating panfish better than anything else on the market. The flat sides of the HeliPs cause the lure to flare on its side as it is retrieved, but its true appeal lies in the fact that it creates a tremendous commotion with only the slightest twitch, staying in the strike zone longer and calling curious and hungry bass from long distances. The pudgy body makes it exceptionally buoyant, thus amplifying the �nails on a chalkboard� squeal of the props � and making the lure irresistible to marauding bass, not just in the spring and summer, but well into the fall. The following two short clips show Fred Roumbanis talking about and demonstrating the action of the new ima Helips and a bird�s eye view from ima pro Staffer Michael Murphy catching some Lake Murray largemouth on the double prop Helips. http://imalures.com/2013/08/imas-new-double-prop/ Helips :Length:57mm(body) / Weight :11g *HOOKS INCLUDED

USD$ 16.99

Helips #HP-005 Flash Chart (Reflect)Product #: HP/005

For a substantial portion of the year shallow water bass have an antagonistic relationship with bluegills � they know that the pesky sunfish are a protein-packed meal, and they�re also an annoyance when the bass are guarding beds or newly-hatched fry. Into this situation comes the ima HeliPs, a dual-propeller topwater lure that imitates the aggravating panfish better than anything else on the market. The flat sides of the HeliPs cause the lure to flare on its side as it is retrieved, but its true appeal lies in the fact that it creates a tremendous commotion with only the slightest twitch, staying in the strike zone longer and calling curious and hungry bass from long distances. The pudgy body makes it exceptionally buoyant, thus amplifying the �nails on a chalkboard� squeal of the props � and making the lure irresistible to marauding bass, not just in the spring and summer, but well into the fall. The following two short clips show Fred Roumbanis talking about and demonstrating the action of the new ima Helips and a bird�s eye view from ima pro Staffer Michael Murphy catching some Lake Murray largemouth on the double prop Helips. http://imalures.com/2013/08/imas-new-double-prop/ Helips :Length:57mm(body) / Weight :11g *HOOKS INCLUDED

USD$ 16.99

Helips #HP-004 Brown Flash Gill (Reflect)Product #: HP/004

For a substantial portion of the year shallow water bass have an antagonistic relationship with bluegills � they know that the pesky sunfish are a protein-packed meal, and they�re also an annoyance when the bass are guarding beds or newly-hatched fry. Into this situation comes the ima HeliPs, a dual-propeller topwater lure that imitates the aggravating panfish better than anything else on the market. The flat sides of the HeliPs cause the lure to flare on its side as it is retrieved, but its true appeal lies in the fact that it creates a tremendous commotion with only the slightest twitch, staying in the strike zone longer and calling curious and hungry bass from long distances. The pudgy body makes it exceptionally buoyant, thus amplifying the �nails on a chalkboard� squeal of the props � and making the lure irresistible to marauding bass, not just in the spring and summer, but well into the fall. The following two short clips show Fred Roumbanis talking about and demonstrating the action of the new ima Helips and a bird�s eye view from ima pro Staffer Michael Murphy catching some Lake Murray largemouth on the double prop Helips. http://imalures.com/2013/08/imas-new-double-prop/ Helips :Length:57mm(body) / Weight :11g *HOOKS INCLUDED

USD$ 16.99

Helips #HP-003 Green Flash Gill (Reflect)Product #: HP/003

For a substantial portion of the year shallow water bass have an antagonistic relationship with bluegills � they know that the pesky sunfish are a protein-packed meal, and they�re also an annoyance when the bass are guarding beds or newly-hatched fry. Into this situation comes the ima HeliPs, a dual-propeller topwater lure that imitates the aggravating panfish better than anything else on the market. The flat sides of the HeliPs cause the lure to flare on its side as it is retrieved, but its true appeal lies in the fact that it creates a tremendous commotion with only the slightest twitch, staying in the strike zone longer and calling curious and hungry bass from long distances. The pudgy body makes it exceptionally buoyant, thus amplifying the �nails on a chalkboard� squeal of the props � and making the lure irresistible to marauding bass, not just in the spring and summer, but well into the fall. The following two short clips show Fred Roumbanis talking about and demonstrating the action of the new ima Helips and a bird�s eye view from ima pro Staffer Michael Murphy catching some Lake Murray largemouth on the double prop Helips. http://imalures.com/2013/08/imas-new-double-prop/ Helips :Length:57mm(body) / Weight :11g *HOOKS INCLUDED

USD$ 16.99

ima Skimmer ISK103 BLUEGILLProduct #: ISK103

The ima Skimmer, a Slim Profile Pencil Bait. It features a slender body shape of a 5inch soft plastic stickbait. This slim profile has proven to be one of the most appealing bass lure shapes ever. As it zigs or zags left the tail stirs the surface into a large boil, and the Skimmer slips out ahead. *HOOKS INCLUDED

USD$ 15.99

ima Skimmer ISK153 BLUE BACK HERRINGProduct #: ISK153

The ima Skimmer, a Slim Profile Pencil Bait. It features a slender body shape of a 5inch soft plastic stickbait. This slim profile has proven to be one of the most appealing bass lure shapes ever. As it zigs or zags left the tail stirs the surface into a large boil, and the Skimmer slips out ahead. *HOOKS INCLUDED

USD$ 15.99

ima Skimmer ISK143 GHOST BLUE BACKProduct #: ISK143

The ima Skimmer, a Slim Profile Pencil Bait. It features a slender body shape of a 5inch soft plastic stickbait. This slim profile has proven to be one of the most appealing bass lure shapes ever. As it zigs or zags left the tail stirs the surface into a large boil, and the Skimmer slips out ahead. *HOOKS INCLUDED

USD$ 15.99

ima Skimmer ISK105 AMERICAN SHADProduct #: ISK105

The ima Skimmer, a Slim Profile Pencil Bait. It features a slender body shape of a 5inch soft plastic stickbait. This slim profile has proven to be one of the most appealing bass lure shapes ever. As it zigs or zags left the tail stirs the surface into a large boil, and the Skimmer slips out ahead. *HOOKS INCLUDED

USD$ 15.99

ima Skimmer ISK104 CHARTREUSE SHADProduct #: ISK104

The ima Skimmer, a Slim Profile Pencil Bait. It features a slender body shape of a 5inch soft plastic stickbait. This slim profile has proven to be one of the most appealing bass lure shapes ever. As it zigs or zags left the tail stirs the surface into a large boil, and the Skimmer slips out ahead. *HOOKS INCLUDED

USD$ 15.99

  ima Skimmer ISK199 ClearProduct #: ISK199N

The ima Skimmer, a Slim Profile Pencil Bait. It features a slender body shape of a 5inch soft plastic stickbait. This slim profile has proven to be one of the most appealing bass lure shapes ever. As it zigs or zags left the tail stirs the surface into a large boil, and the Skimmer slips out ahead. *HOOKS INCLUDED

USD$ 9.99

ima Finesse Popper 65 ChromeProduct #: IP65/185

The ima Finesse Popper is a bite-sized lure that catches big bass. It can be popped like a traditional topwater popper with short spurts or graceful glides, but can also be walked side-to-side with ease. �It pops and spits water, walks and chugs. This bait can do it all,� says Bassmaster Elite Series pro Fred Roumbanis. The ima Finesse Popper is offered in a silent version for finicky fish and also a rattling version for additional drawing power. The ima Finesse Popper is a versatile topwater bait that excels any time the bass are keying on small baitfish.

USD$ 9.99

ima Finesse Popper 65 BoneProduct #: IP65/135

The ima Finesse Popper is a bite-sized lure that catches big bass. It can be popped like a traditional topwater popper with short spurts or graceful glides, but can also be walked side-to-side with ease. �It pops and spits water, walks and chugs. This bait can do it all,� says Bassmaster Elite Series pro Fred Roumbanis. The ima Finesse Popper is offered in a silent version for finicky fish and also a rattling version for additional drawing power. The ima Finesse Popper is a versatile topwater bait that excels any time the bass are keying on small baitfish.

USD$ 9.99

ima Finesse Popper 65 BluegillProduct #: IP65/103

The ima Finesse Popper is a bite-sized lure that catches big bass. It can be popped like a traditional topwater popper with short spurts or graceful glides, but can also be walked side-to-side with ease. �It pops and spits water, walks and chugs. This bait can do it all,� says Bassmaster Elite Series pro Fred Roumbanis. The ima Finesse Popper is offered in a silent version for finicky fish and also a rattling version for additional drawing power. The ima Finesse Popper is a versatile topwater bait that excels any time the bass are keying on small baitfish.

USD$ 9.99

ima Suspending Vibe 70 FiretigerProduct #: ISV70/139

The ima Suspending Vibration features a design based on the popular Rock N Vibe lipless crankbait. It is a 15% larger body and will suspend unlike most lipless crankbaits. It features a tight, pulsating vibration and rests 3-4 feet above structure. The bait acts like a jerkbait and will suspend completely at rest, making it an ideal lure for fishing above grass, rock and wood. It can be fished like traditional lipless crankbaits and paused at any moment to trigger strikes from less aggressive fish. Built from the frame of the Rock N Vibe and increased in size by 15%, this suspending lipless crankbait is different from anything else on the market.

USD$ 9.99

Ima SQUARE BILL 199 ClearProduct #: ISQB199

BASS Elite Angler Bill Lowen designed his square bill to be fished extremely shallow. It is very buoyant allowing it bounce of structure and hunt freely. If you like throwing crank baits then this is a must in or arsenal. *HOOKS INCLUDED

USD$ 16.99

Ima SQUARE BILL 135 BoneProduct #: ISQB135

BASS Elite Angler Bill Lowen designed his square bill to be fished extremely shallow. It is very buoyant allowing it bounce of structure and hunt freely. If you like throwing crank baits then this is a must in or arsenal. *HOOKS INCLUDED

USD$ 16.99

ima Flit100 199 CLEARProduct #: IBFT199

The Flit 100, named for its erratic fleeing action and 100mm in length, was designed on the basic premise of "matching the hatch."The ima Jerkbait, designed with a wide back, flat sides, and a narrow stomach, is designed to closely mimic the flat-sided Herring and/or Panfish prey, common in the U.S.The Flit 100 incorporates a realistic finish, a uniquely designed bill for ease of use and specially designed triangular chambers. It is 3.9inches long and weighs 3/8oz. *HOOKS INCLUDED

USD$ 16.99

ima Skimmer ISK186 About ShadProduct #: ISK186N

The ima Skimmer, a Slim Profile Pencil Bait. It features a slender body shape of a 5inch soft plastic stickbait. This slim profile has proven to be one of the most appealing bass lure shapes ever. As it zigs or zags left the tail stirs the surface into a large boil, and the Skimmer slips out ahead. *HOOKS INCLUDED

USD$ 9.99

ima Skimmer ISK191 Real Ghost ShadProduct #: ISK191N

The ima Skimmer, a Slim Profile Pencil Bait. It features a slender body shape of a 5inch soft plastic stickbait. This slim profile has proven to be one of the most appealing bass lure shapes ever. As it zigs or zags left the tail stirs the surface into a large boil, and the Skimmer slips out ahead. *HOOKS INCLUDED

USD$ 9.99

ima Skimmer ISK153 BLUE BACK HERRINGProduct #: ISK153N

The ima Skimmer, a Slim Profile Pencil Bait. It features a slender body shape of a 5inch soft plastic stickbait. This slim profile has proven to be one of the most appealing bass lure shapes ever. As it zigs or zags left the tail stirs the surface into a large boil, and the Skimmer slips out ahead. *HOOKS INCLUDED

USD$ 9.99